Planning a marketing sprint

Rick is facing a unique situation. He has about two weeks to put together a marketing campaign before the window of opportunity closes. In this episode, we workshop his marketing plan. Let's go.

Because this is a short week, we didn't have many updates. Instead we focused on two main topics:
  • The trend of SaaS companies bundling multiple products into a single subscription.
  • Rick's marketing plan for the next few weeks.
Planning a marketing sprint
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