How big to go when moving upmarket

This week, we talk about the right size of customer to target when trying to increase ACV (annual contract value)
Other topics this episode:
  • Tyler is switching Less Annoying CRM to Notion.
  • Rick is finished with outreach to existing customers to prepare for open enrollment. Next up is marketing/sales.
  • Rick's employee Lena is doing a great job executing their content strategy.
  • Tyler gives an update on Less Annoying CRM's financial results in October.
How big to go when moving upmarket
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